Casestudy
Establishing a Trust-Focused Visual Identity for Corporate Transportation
Karunadu Service Pvt. Ltd. is a corporate-focused employee transportation provider, offering safe, reliable, and convenient mobility solutions. The project focused on strengthening the brand’s presence through a targeted social media campaign in a competitive corporate mobility market.
Problem
Corporate transportation brands often struggle to differentiate themselves from consumer ride-hailing platforms while clearly communicating trust, safety, and operational reliability.
Approach
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Leveraged strong brand colors and visual elements for instant recognition
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Highlighted safety, reliability, and convenience in employee transportation
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Created content tailored for corporate decision-makers and employees
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Ensured consistent messaging across campaign creatives
Role
Social Media Design, Visual Direction, Campaign Concept
Team
Designer, Marketing Team, Brand Stakeholders
Touchpoints
Social Media Campaign:
Brand-led visuals and messaging reinforcing safe, seamless, and dependable corporate travel.
Outcome
The campaign strengthened Karunadu Services’ brand visibility and clearly positioned it as a trusted partner for corporate employee transportation.